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 In the late 50's most surfboards were shaped from balsa wood. The boards were heavy, hard to maneuver, and easily became waterlogged. Polyurethane foam was a new and ideal material soon to become cutting edge. Larry, a chemistry student, was able to source the foam chemicals with help from Gordon Plastics, his father’s family business. With no surfboards available within 50 miles, Larry and Floyd built a mold and began blowing their own foam and building surfboards. By the winter of 1959, the demand for their foam surfboards forced a move from Floyd's Pacific Beach garage into their first legitimate surf shop. Gordon and Smith was born and would become one of a small group of individuals to pioneer the Surf Industry. In the 60's Gordon and Smith became one of the leading manufacturers in the industry. Many legendary teamriders and shapers had joined forces with G&S which helped them carve out a niche for the company in a time when surfing was defining an era. In 1965 Floyd moved to Australia to start Gordon and Smith Surfboards on that continent. This expansion brought the innovation and quality of G&S to Australia and provided design innovation in return, plus a new loyalty from around the globe. Floyd returned to the U.S. in 1969. Two years later he sold his part of the business in order to pursue other interests. Today Floyd lives in Northern California. The late 60's early 70's experienced the beginnings of the short board revolution. Always staying current but never sacrificing integrity, Gordon and Smith was able to successfully lead this progression of change to become, at that time, the world's largest surfboard manufacturer . Few of the other established manufacturers survived this transition with the extinction of traditional longboards. During this time Gordon and Smith also become one of the largest, most successful skateboard companies and one of the first to sponsor professional teamriders. Skateboarding exploded as the company sold 500 Fibreflex skateboards per day with a 6 month backlog and skaters became overnight superstars. In the early 80's Gordon and Smith began producing surfwear primarily for the specialty stores. This was highly successful through the 80's and 90's. G&S has continued to produce top quality surfboards throughout the decades and has come full circle with its current line of modern performance funshape and longboard designs built with over 4 decades of experience. Larry Gordon still owns the business, still surfs, and is looked upon as a legend in the surfing industry. His ability to stay true to his vision of 1959 by perpetuating innovation and staying relevant to today's lifestyle, is one reason Gordon and Smith has stood the test of time. " Knowing our past, in that we have served millions, gives continued vision for our future". Larry Gordon, 2004 
 9'0" - Comp DT
N : 17 3/4 M : 22 7/8 T : 14 1/8 Th : 2 3/4 Centre : Surf 10" GS 7.5 Side : Future SB1
Board Review
Our Comps are built lighter, and with recently refined outline curves, rocker shapes and harder rails. This board is for a more aggressive and high-performance style of longboarding. Very responsive. Great for noseriding, floaters, hard cutbacks and tuberiding.
Best in small to medium large surf. Very adaptable to all conditions More  9'0" - Team Rider
N : 19 7/8 M : 23 T : 15 1/8 Th : 2 3/4 Centre : Surf 10" GS 7.5 Side : Future SB1
Board Review
The Teamrider is smooth and stylish, a soulful approach to modern longboarding. An excellent noserider that can still carve off power turns.
Its relaxed rocker makes it best in small to medium sized waves with clean shape. More  9'6" - Nose Rider
N : 18 3/8 M : 23 T : 15 1/8 Th : 3 Centre : Surf 10" GS 9 Side : N/A
Board Review
Allows smooth, free-flowing manoeuvres and endless noserides. Great for the stylist who wants "Old School" roots enhanced by all we've learned over the past forty years about rocker flow and rail design.
A great all-around board for small to medium surf. More  10'0" - Classic
N : 18 5/8 M : 22 3/4 T : 16 1/8 Th : 3 1/4 Centre : Surf 10" GS 9 Side : N/A
Board Review
There is not a better name for this board, but the Classic. With 50/50 rails, and nice tail rocker, and full dimensions all the way through, this is one all around fun longboard. Comes with a classic fibreglass leash loop, and works well with a square tail, or a rounded pintail.
Works best in knee to chest high surf. More |
 
Bob Pearson Randy Rarick Phil Becker Bill Tolhurst Dick Brewer Phil Byrne Al Merrick Tony Channin Larry Gordon Bill Hamilton Rich Harbour Doug Haut Mark Johnson Steve Boehne Hap Jacobs Joel Tudor Johnny Rice Bob McTavish Mickey Muñoz Michio Degawa David Nuuhiwa Tim Patterson Robert August Roxy Skeg Island Surf Diva Randall French Donald Takayama Bob Bolen Glenn Pang Dale Velzy Lauran & Reynolds Yater     |
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